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The Hotel Knowledge Hub

Here at the Soraso's Blog, you'll find a wealth of information, insights, and tips to help you navigate the world of hospitality management. From the hotel industry trends to operational strategies, we've got you covered.

2024-04-05

What Is Hotel Back Office? What Departments Are Involved?

What Is Hotel Back Office? What Departments Are Involved?

The back office isn't a single room but rather a collection of departments that collaborate to keep the hotel running efficiently.

2024-04-05

The Top 5 Hotel Software Your Property Needs

The Top 5 Hotel Software Your Property Needs

With so many hotel software systems to choose from, where should you start? Let's break down the essential tools you need to run your hotel efficiently and profitably.

2024-03-29

What is Conservation Tourism? And What are its Benefits?

What is Conservation Tourism? And What are its Benefits?

Conservation tourism is a form of travel that aims to promote and support the conservation of natural and cultural resources.

2024-03-27

Criteria for Excellent Hotel Management Software

Criteria for Excellent Hotel Management Software

An efficient HMS streamlines operations, boosts guest satisfaction, and maximizes your hotel's profitability. But with so many options out there, how do you find the software that truly empowers your establishment?

2024-03-27

The Benefits of Using Soraso Hotel PMS in Thailand

The Benefits of Using Soraso Hotel PMS in Thailand

Soraso provides a single platform to manage all aspects of your hotel. Reservations, front desk operations, housekeeping, point-of-sale systems, and reporting are integrated seamlessly.

2024-03-08

Making A Reservation in Soraso PMS

Making A Reservation in Soraso PMS

An easy step-by-step guide to making a reservation in Soraso Property Management System

2024-03-01

Strategic Use of Vouchers for Increased Bookings and Guest Loyalty

Strategic Use of Vouchers for Increased Bookings and Guest Loyalty

Using vouchers can be a powerful strategy to generate more revenue for hotels. Here are several tactics to effectively utilize vouchers:

2024-02-20

How to Choose the Right Hotel Booking Engine: A Comprehensive Guide

How to Choose the Right Hotel Booking Engine: A Comprehensive Guide

In this blog, we delve into what a hotel booking engine is and offer practical advice on selecting the best one for your establishment, ensuring you capitalize on the benefits of online hotel reservation systems.

2024-02-20

How Hotels Can Harness Generative AI for Superior Guest Experiences

How Hotels Can Harness Generative AI for Superior Guest Experiences

Hotels can leverage generative AI in numerous innovative ways to enhance guest experiences, streamline operations, and create new revenue streams. Here are some key applications:

2024-02-20

Ultimate Checklist: Innovative Ideas to Attract More Guests

Ultimate Checklist: Innovative Ideas to Attract More Guests

Attracting travelers to hotels involves a combination of excellent service, unique experiences, and strategic marketing. Here are some key factors that can significantly enhance a hotel's appeal to travelers:

2024-02-20

Essential Tools for Hotels in the Digital Age

Essential Tools for Hotels in the Digital Age

This blog explores essential marketing tools that can help hotels enhance their visibility, engage potential guests, and drive bookings.

2024-02-20

What is Property Management System and how to choose the Perfect PMS for Your Hotel

What is Property Management System and how to choose the Perfect PMS for Your Hotel

With a multitude of Hotel Management Software options available, it’s crucial to understand what PMS is and how to select the right one that aligns with your hotel’s needs

2024-02-20

Hotel HR Trends in 2024

Hotel HR Trends in 2024

This blog delves into the key HR trends shaping the hotel industry in 2024, offering insights into how these trends are revolutionizing the way hotels operate and manage their most valuable asset: their people.

2024-02-12

Unlocking the Secrets of Cost Per Occupied Room (CPOR) for Enhanced Hotel Profitability

Unlocking the Secrets of Cost Per Occupied Room (CPOR) for Enhanced Hotel Profitability

This comprehensive guide delves into the intricacies of CPOR, offering insights into its calculation, significance, and strategic applications to bolster hotel profitability.

2024-02-12

Maximizing Profits: The Essential Guide to Average Daily Rate (ADR) in the Hotel Industry

Maximizing Profits: The Essential Guide to Average Daily Rate (ADR) in the Hotel Industry

ADR is a critical metric that reflects the average rental income earned from occupied rooms, offering insights into your hotel’s financial performance.

2024-02-12

Mastering Market Penetration Index (MPI) for Strategic Hotel Marketing

Mastering Market Penetration Index (MPI) for Strategic Hotel Marketing

This comprehensive guide explores the essence of MPI, its calculation, importance, and actionable strategies to improve it, enabling hotels to sharpen their competitive edge and maximize market share.

2024-02-12

Understanding Occupancy Rate: The Key to Maximizing Hotel Revenue

Understanding Occupancy Rate: The Key to Maximizing Hotel Revenue

The occupancy rate is not just a metric; it's a comprehensive measure that reflects the efficiency of a hotel's operation, its appeal to customers, and its position in the market.

2024-02-12

Maximizing Hotel Revenue with Average Length of Stay (ALOS) Optimization

Maximizing Hotel Revenue with Average Length of Stay (ALOS) Optimization

This comprehensive guide delves into the nuances of ALOS, highlighting its importance, calculation, and effective strategies to enhance it, aiming to boost your hotel's profitability and guest satisfaction.

2024-02-12

 Elevating Hotel Performance with Total Revenue Per Available Room (TRevPAR)

Elevating Hotel Performance with Total Revenue Per Available Room (TRevPAR)

This comprehensive guide aims to unpack TRevPAR, elucidating its significance, calculation method, and strategies to augment it, thereby propelling your hotel towards financial excellence.

2024-02-12

Mastering GOPPAR: The Ultimate Guide to Maximizing Hotel Profitability

Mastering GOPPAR: The Ultimate Guide to Maximizing Hotel Profitability

Gross Operating Profit Per Available Room (GOPPAR) stands as a crucial metric for gauging the overall financial health and operational efficiency of a hotel.

2024-02-12

Unlocking Hotel Success: A Deep Dive into Revenue Per Available Room (RevPAR)

Unlocking Hotel Success: A Deep Dive into Revenue Per Available Room (RevPAR)

Revenue Per Available Room (RevPAR) stands out as a critical metric for hoteliers aiming to gauge their property's financial performance and make strategic decisions.

2024-02-11

Choosing the right Property Management System (PMS) for your hotel

Choosing the right Property Management System (PMS) for your hotel

Choosing the right Property Management System (PMS) for your hotel is a critical decision that can significantly impact your operations, guest satisfaction, and overall success.

2024-02-09

13 Revenue Management Strategies You Should Know

13 Revenue Management Strategies You Should Know

Revenue Management Strategies (RMS) are crucial for maximizing income and profitability in various sectors, especially in hospitality, airlines, and retail.

2024-02-05

How to Do SEO for Hotels to Increase Direct Bookings

How to Do SEO for Hotels to Increase Direct Bookings

Effective SEO strategies can help your hotel stand out, attract more traffic to your website, and ultimately increase direct bookings. Here's a comprehensive guide on how to leverage SEO to boost your hotel's visibility and drive more direct bookings.

2024-02-01

Hospitality Travel Trends 2024

Hospitality Travel Trends 2024

Predicting travel trends for hospitality in 2024 involves considering various factors.

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